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3D Communications Expands Executive Communications Programs and Training, Opens Boston Office

Former CBS 60 Minutes Producer and Executive Communications Consultant, Lee Zeidman to Head Office

3D Communications announced today that it has opened an office in Boston, Massachusetts and significantly expanded its executive communications training programs to help companies communicate more effectively in increasingly complex and contentious environments. The expansion of communications services, and the opening of the Boston office, will allow 3D to better serve clients in New England and globally.

3D’s Executive Communications Programs and Training will now include: Leadership Communications Coaching, Change Management Communications, and Crisis Communications. These will be in addition to 3D’s current offerings of Messaging, Media Training, and Speaker Training services.

To lead the Boston office, 3D has recruited Executive Communications Consultant and Former 60 Minutes Producer Lee Zeidman to join the team.

“Companies are facing more complicated issues and more sophisticated audiences than ever before, and this means executives must communicate at a much higher level,” said 3D Founding Partner, Cindy DiBiasi. “The expansion of our communications programs complements our existing core offerings of FDA/EMA Clinical and Regulatory Consulting services – including FDA Advisory Committee Preparation — and our Market Access Communications programs.”

Zeidman joins 3D after 20 years as an executive communications consultant to some of the world’s most well-known CEOs. He started consulting after a long broadcast journalism career. A member of the team that launched CNN, he also spent six years at CBS News where he produced for a “Who’s Who” of correspondents, including Mike Wallace at “60 Minutes.”

“My experience on the front lines of both C-Suite communications and television news enables me to provide executives with important insights into how to effectively communicate, how to break through to important audiences, and how to tell THEIR story,” said Lee Zeidman. ‘Boston is a vibrant biotechnology, pharmaceutical, and business market. This market requires high-level communication approaches and a full-time presence. That’s what 3D provides.”

3D Communications has established itself as a global leader in communications involving highly-regulated industries. 3D’s clients include more than a dozen leading biotech and pharmaceutical companies in the Boston area, and scores of companies around the globe, with high-stakes projects ranging from C-Suite Communications programs to FDA regulatory product approvals.